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1. Digital Marketing Mistakes Most Small Businesses Are Still Making
   Digital marketing is unique on many levels. Unlike any traditional form of marketing, it can be totally free (which means small businesses can compete
2. 3 small ways to start saving more money now that will add up over time
   If you overspent during the holidays, here are three ways that can help you build your savings back up over time.
3. College Savings Accounts: Which One is Right for You
   For many families, saving for children’s college is a financial priority, often topped only by retirement savings. And with college costing an average
4. What Recent (but Enduring) Changes in the Healthcare Industry Mean for You
   How many times have you heard the phrase “new normal” recently? Have you wondered what, exactly, that may look like for operators in the Healthcare space? It’s too early to call every 2020 trend a winner or loser, but there are some sure-fire early takeaways for Healthcare industry players. All business leaders in our
5. CFOs increasingly prioritizing ESG issues along with addressing talent shortage
   Environmental, social and governance (ESG) investment has quickly progressed from a mere compliance issue to a core value for many organizations. "It
6. Common Scams That Target Small Businesses
   Small businesses are the backbone of the American economy, but they are also prime targets for scammers. Why? Because small businesses often don’t
7. Four Steps To Re-Think Customer Experience In The Coronavirus Crisis
   If the customer experience for your company hasn’t changed between February and April, you are unusual. In industry after industry, from consumer goods to B2B technology, the distancing, fear, and economic turbulence caused by the coronavirus are affecting the sales process, customer selection criteria, the way product
8. What to consider as vendors add generative AI to workplace tools
   Vendors of all shapes and sizes are rushing to implement generative AI, a race begun by the release of OpenAI's ChatGPT and its newest large language
9. Why Small Business Owners Need to Hire a Business Consultant
   Small business owners are used to making all of the company's decisions and supervising all areas of its development and day-to-day operations. They
10. 7 Small-Business Strategies for Customer Retention
    Customer retention is an ongoing process, and it requires a genuine commitment to understanding and meeting your customers' needs. By Kalin Kassabov,