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1. How To Recession Proof Your Small Business
   w To Recession Proof Your Small Business In times of economic uncertainty, it's common to feel overwhelmed and unsure about the future
2. The complex road to greener supply chains
   What can businesses do today to decarbonize their supply chains and forge a greener future?
3. 3 essential employee benefits companies need to support workers during the coronavirus pandemic and beyond
   Although many US employers have said they plan to boost mental health and other benefits in light of the coronavirus pandemic, few employees actually expect their companies to step up to the plate. A study from the business advisory firm, Brunswick shows one in four US workers, or about 38%, expect their companies to i
4. 3 Ways to Stay Close to Customers, Even at Scale
   Connection is essential to anticipating and exceeding your customers’ needs. Here are three ways to maintain those connections, even as your business grows
5. How to Calculate Customer Lifetime Value
   To succeed as a subscription or recurring revenue enterprise, you need to adopt a customer-centered approach. Instead of focusing just on the acquisition of new business, you have to prioritize retaining and nurturing existing customers. This is because the digital transformation of business has greatly increased custo
6. Importance of Content Marketing for Small Businesses
   The importance of content marketing to your small business marketing strategy cannot be understated. Content marketing in conjunction with SEO is a
7. 3 Keys To Ensuring Your Technology Scales With Your Business
   In today's fast-paced digital landscape, scaling your technology and website infrastructure in step with your business growth is a formidable challenge.
8. Qualities of the successful small business CFO
   Based on my experience, a few key qualities are needed to be a successful small business CFO.
9. Boosting Financial Efficiency: Smart Strategies for Small Businesses
   Running a business is difficult. Running a new business is even harder. That’s why the small business failure rate remains so stubbornly high in good
10. How to use cyber insurance to better transfer risk
    However comprehensive a healthcare organization’s cybersecurity measures, there is still a need to transfer risk with cyber insurance as a tool to manage exposure. Healthcare organizations are beginning to look to insurance or cyber risk transfer programs as a way to shift the risks, not just as a solution for balance