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Tips for Spending Money Wisely as a Business Owner
It’s fun to be in charge, but it also means you’re responsible for making the tough decisions. There’s no doubt that finances and managing your business’s finances is essential to the success of your business. You can’t be afraid to dive deep into your business money matters, and you have to take control. Here are some
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The Business Impact Of Financial Insecurity
Photographer: Kiyoshi Ota/Bloomberg Each year, JUST Capital asks Americans what they believe companies should prioritize today, and we consistently hear from the public that companies should start with their workers – providing them with fair pay, good benefits, tuition reimbursement, paid family leave, and childcare.
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How do Economies of Scope and Economies of Scale Differ?
Economy of scope and economy of scale are two different concepts used to help cut a company's costs. Economies of scope focuses on the average total cost of production of a variety of goods, whereas economies of scale focuses on the cost advantage that arises when there is a higher level of production of one good. Econ
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10 Practical Content Marketing Tips for Small Businesses
Content has become a big part of every small business marketing plan. Most online marketing strategies rely on content because without content there is nothing to optimize for search or share for visibility. We provide 10 useful tips to help you get started with content marketing. What is content marketing? Content mar
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4 Employee Engagement Trends That Leaders Need To Know
This article is first in a series focused on employee engagement. With rapid changes in technology, demographics and social norms/lifestyles, the workforce is changing at break neck speed. The workplace of today is definitely not that of just a few years ago, and one area that has changed most significantly is employee
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5 E-Commerce Marketing Growth Hacks or Your Small Business
Think e-commerce marketing is out of your league? How small businesses can leverage this tactic to grow and scale. Steffen Schebesta, an
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6 tips on how businesses can weather unpredictable futures with limited resources
Businesses have weathered various storms through out the last year due to the instability and changing markets caused by COVID-19. With limited
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7 Key Consumer Tech Trends Influencing CRM
CRM (customer relationship management) tools have transformed beyond simple contact management tools. Today, they come with advanced features that
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Are You Making These Money Mistakes In Your Business?
You’re an ambitious woman and you likely became an entrepreneur because you saw you could do more in your career. You wanted to reach higher, reach more people, and make your mark in the world. Being an entrepreneur offered you a way of doing that, and you hit the ground running. You learned all the things: marketing,
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Enrolling in Medicare? 3 Ways Retirees Can Lower Their Costs
If you're getting ready to enroll in Medicare, there are a few strategies for lowering your costs. Read on to find out what you can do