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Corporate Social Responsibility Is Adapting, Survey Reveals Key Trends
Despite external pressures, companies are continuing to invest in corporate social responsibility programs, while strategically adapting their focus
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C-suite shifts: CTOs team with CIOs to confront IT challenges
It’s no secret that the pace of technological change has created as many challenges as it has opportunities. As businesses continue to adjust to an
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Customer Retention Optimization Strategies to Keep Customers Long-Term
Your customers are your enterprise’s life’s blood. When you get a new customer, work to retain them and grow customer lifetime value. While the sales team will always be looking for new customers, retaining a current customer is far cheaper than finding a new customer to replace them. When you retain a customer, you’ve
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Customer Retention vs New Customer Acquisition: How Do You Optimize Both?
Your customer only sees one brand. For them, customer attraction and retention blur together into one ongoing journey. It’s important to keep that perspective in mind as you help customers progress through different teams—from sales to customer success and back again—and through different phases, such as onboarding, ad
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Cybersecurity in the age of information warfare and IoT
Organisations need to be forward-focused and prepare for emerging cybersecurity threats Phishing attacks doubled in 2018 to top 482 million attempts, malware attacks attained a record high of USD10.52 billion, and 94 per cent of enterprises will use the Internet of Things by the end of 2021. The buzz is real, the
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Do You Need Business Hazard Insurance?
You might be surprised and unhappy to learn that hazard insurance is not included in your existing business insurance policies. Business hazard
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Do You Really Know What Your HSA Can Do for You?
Over the past several years, health savings accounts (HSAs) have grown in both interest and popularity — so much so that there were $104 billion in
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Do You Really Need to Put 20% Down on a House? Here's What Experts Say
Conventional wisdom says you need 20% for a down payment when buying a home. But real estate experts say otherwise. Here's why Getty Images / Grace
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By Sarah Hartung, Old National Bank Commercial
By Sarah Hartung, Old National Bank Commercial Product Manager In today's fast-paced business environment, companies are increasingly turning
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Employee financial stress: How to recognize and address this growing workplace problem
Employers are starting to realize the impact of employee financial stress, for good reason — there is a direct correlation between the economic health of employees and the companies they work for. Since nearly 60 percent of employees in the U. S. say they are financially stressed—more than all other life stressors comb