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        1. How to Approach Advertising and Marketing During a Recession
          In every adversity, there is opportunity. The uncertainty of a recession and COVID-19–related market disruptions is undoubtedly daunting, but you can’t hide from it. Here’s a nugget of truth that serves as good news: When a recession happens and causes everyone to panic and shrink their advertising budgets, your market
        2. How To Be A Leader For Your Small Business
          Pop quiz: are you more of a leader or a manager in your business? When you’re a solopreneur, you’re the CEO, the janitor, and everyone in between. It’s hard to think of yourself as being a leader because the only person you’re leading is yourself. Yet simply managing the day-to-day of your business isn’t going to set y
        3. How to Build a $2,500 Emergency Fund by 2025
          Having money set aside for emergencies can give you peace of mind. Follow these steps to build a $2,500 emergency fund in just a few months
        4. How To Create A More Inclusive Workplace Culture
          While diversity and inclusion in the workplace continue to be among organizations’ top core values – recent research from McKinsey has found its benefits range from greater employee engagement to increased business performance – challenges remain as to how to implement companywide tools and initiatives that help preven
        5. Breaking Down the Real Costs of Purchasing a Home
          You’re finally ready to move up from your rental unit to your own home. Before you start searching for a home, understand how much money you’ll really
        6. 3 Steps to Choosing a Health Insurance Plan for 2024
          Health insurance is one of those things you should really never go without. All it takes is a single emergency room trip
        7. Digital Marketing and Cybersecurity: A Very Practical Checklist
          Those of us who work in digital marketing deal a lot with confidential information, and we need to do what we can to protect it from the bad guys. But there are other more recent threats that are increasing the importance of cybersecurity. Many recent cybersecurity examples often involve ransomware—where a hacker gets
        8. 4 Ways a Credit Limit Increase Can Help You
          If you have a credit card, you've probably noticed that you have a set credit limit. Your credit limit is determined by various factors such as your income, credit history, and credit score.
        9. 5 Questions To Ask a Bank Before Depositing Your Money
          Asking the right questions upfront helps prevent frustration later and sets up a stronger financial foundation.
        10. 5 Steps to a Secure Retirement Plan for Business Owners
          When you're planning for how you'll manage your finances when you're retired you can't be hasty. Retirement planning is perhaps a multistep process, and it evolves with time. That being said, retirement planning for the service class and business owners is not the same. In most cases, the service class receives provide